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Survey reveals priorities of accountants’ SME clients


Cashflow forecasting is the number one priority for 54% of accountants’ SME clients, according to a ‘Future of Cashflow’ survey commissioned by Fluidly into the impact of COVID-19. Caroline Plumb OBE, founder and CEO of Fluidly, commented: “Since COVID-19 we have seen accountants are now embedding cashflow forecasting and management as part of their onboarding offering. This is being deployed on a monthly basis.


We’ve certainly seen this trend among existing clients, with an increase in businesses using Fluidly’s Goal Planner tool to plan for surviving a shortfall.” Dan Cockerton, founder of the Digital Accountancy Show, added: “It’s really important for clients to see the cash that is going in and what is going out. Especially with CBILS loans, small businesses need to have their finger on the pulse when it comes to cashflow management.”


Read more: Business Money


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